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"Companies that build systems that people use have power. But they have to be very very very careful about how they assert that power. It’s really easy to come in and try to configure the user through force. It’s a lot harder to work diligently to design and build the ecosystem in which healthy norms emerge. Yet, the latter is of critical importance to the creation of a healthy community. Cuz you can’t get to a healthy community through force."
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"However, network quality means different things to different users, which is why it is imperative that CSPs have the ability to successfully differentiate. "Realising the important role that CEM plays, NSN has also established itself as a top provider of Subscriber Data Management (SDM), which allows CSPs to access and use key customer insights in real-time," continues Ben Othman. "The importance of this is that it allows us to look at a customer's specific usage data and unique needs to deliver an individualised experience that stops revenue leak for CSPs.""
links for 2011-08-08
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